Superman!
I gave my 3 year old son the choice of any set in the Lego store, and he picked this one. I wish it had another figure with it, because all he really plays with is the figure and the car. At three years, he can put the bricks together, but that is about it, so the molded vehicles, animals and figures are his favorite part right now. The bricks are going in a bin for when he shows more interest in them. My only concern about this set is that Superman's cape is fabric with a little elastic bit that goes around his neck. It is always the first thing to come off and gets pulled on a lot. It is still intact after 4 days, but I am not sure how much longer it can last.
