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Buying guide · Theme guide

Best LEGO Bluey sets in 2026: every set compared.

Bluey is two LEGO waves strong as of June 2026. This guide compares every set by price and age fit, so you know exactly which box suits your little fan.

LEGO Bluey figures on a green play table with children's hands at the edge
From DUPLO to the brick-built Heeler family: the right LEGO Bluey set depends mostly on the recipient's age.
Published
12 June 2026
Updated
10 July 2026
Reading time
12 min
Sets
10

Prices in this guide are live and were last checked on 6 September 2026. Content last updated: 10 July 2026.

Live price data

10 sets compared on current price.

Lowest now € 2.86 best set
Highest now € 47.99 priciest set
Avg. discount 29% priced sets only
Pieces total 1,453 0 all-time lows

Independent · Prices refresh daily. Rankings are driven by price data and build quality, not commission.

In two years Bluey has grown from an Australian preschool series into the world’s most popular dog family, and LEGO has been fully on board since June 2025. After the first wave with the Heeler house and the playground, a second wave arrived on 1 June 2026: grannies Janet and Rita, the school with Rusty and a brick-built Heeler family for older fans. That brings the line to ten sets across DUPLO and 4+, and the good news for Dutch buyers: nearly all of them are below RRP.

This guide is written for buyers in the Netherlands. On 12 June 2026 BricksDeal tracked every Bluey set across dozens of Dutch shops; each set in this ranking can be compared at fifteen or more retailers. We ranked them by current lowest price, RRP, age suitability, availability and — more important here than in any other theme — how well the set matches the age of the recipient.

To see the live line-up, head to the Bluey theme page with every set and live prices. Still weighing DUPLO against regular LEGO? Start with our explainer on the difference between DUPLO and LEGO.

Quick pick: which Bluey set suits whom?

You’re looking for Best starting point Why
The gift that has it all Bluey’s Family House (4+) All four Heelers plus the most famous setting
Something for a 2- or 3-year-old DUPLO Family House or Ice Cream Big bricks, safe and instantly recognisable
A set for the whole family Brick-Built Bluey Family A real build, fun for parents too
A small birthday gift Grannies or Playground Fun Affordable and an instant hit with fans
A mini extra Bluey Tea Party polybag Cheapest Bluey item, fits through the letterbox

The common thread: age first, set second. A toddler gets nothing out of a 4+ box with small accessories, and a seven-year-old will call DUPLO baby toys. Only once the line is right does price become the filter.

How we rank Bluey sets

The order weighs the current lowest price against RRP and the number of retailers with stock, and sets that against age suitability (does the label match reality?), play value, how directly the set captures the show and whether it works as a surprise without explanation. Age weighs heaviest with Bluey: the audience runs from 2 to about 7, and within that band a single year makes a big difference. Picking the wrong line is the most common gift mistake here, more so than picking the wrong price.

DUPLO or 4+: the choice that matters most

The Bluey line comes in two flavours. DUPLO (sets 10458, 10459 and 10469) uses the big toddler bricks and targets 2- and 3-year-olds; building is secondary here, re-enacting the show is the point. The 4+ sets use normal LEGO bricks plus large starter elements, so a preschooler can independently build something that looks like the box.

Since June 2026 the second wave adds a third flavour: the Brick-Built Bluey Family is a regular building set without a 4+ label, aimed at older kids and — let’s be honest — at the parents who have already seen every episode three times. It is the first Bluey set that also works as a display piece.

If you’re unsure about moving from DUPLO to real LEGO, our guide DUPLO or LEGO: what suits your child? is the better starting point; for per-set age advice, see LEGO sets by age.

Why Bluey sets are sharply priced right now

Bluey is now stocked by virtually every Dutch toy seller: from Bol.com and Amazon.nl to Coolshop, Alternate, Proshop and the classic toy shops. Broad availability means price competition, and the data shows it. The 2025 wave 1 sets sit structurally twenty to forty percent below RRP, with the DUPLO Ice Cream Trip as the outlier.

The 2026 wave has already followed within two weeks: none of the new sets still sells at RRP. That is remarkable, because new licensed sets usually hold their price for a few months. For buyers it mainly means this: never pay RRP for a Bluey set, because some shop is always well under it. Which shop that is changes per set — which is why a per-set price comparison pays off more than loyalty to a single store.

Buying a gift for a Bluey fan

Translate the table above into age and the centre of gravity shifts with it: under four it’s all about DUPLO and recognition, around four and five about the number of figures in the box, and from around eight (or for the collecting parent) about real build hours. That is exactly why a DUPLO Ice Cream Trip and the Brick-Built Family are rarely meant for the same child.

Two sets fall outside that progression. The tea party polybag is something small for a shoe gift, a party-bag alternative or a topper on another present. And for anyone wanting to surprise a Bluey fan who is about to become a big brother or sister: the Pizza Girls set with Muffin is the first box where Bluey’s little cousin is the star.

More budget options beyond Bluey are in our guide to LEGO gifts under 25 euros.

Where to buy LEGO Bluey in the Netherlands

All the big players stock the line. Bol.com usually has the broadest stock including the polybags, Amazon.nl alternates sharp day prices with delivery times worth watching, and LEGO.com is the surest place for the newest wave 2 sets — at RRP, but sometimes with a free gift set on top. Behind them, Coolshop, Alternate, Proshop, GoodBricks, Conrad, MediaMarkt and Coppens Warenhuis rotate aggressive per-set prices.

Our advice is unchanged: pick the set first, compare second. Every BricksDeal set page shows the current price at every shop side by side, including shipping costs and stock status.

When to buy and when to wait

Buying makes sense for the wave 1 sets: they sit at discount levels that rarely go deeper outside Black Friday, and the Family House regularly sells out at the cheapest shops around birthday season peaks. Waiting can pay off for the fresh 2026 sets — new Bluey releases drop noticeably faster than average, and the Pizza Girls and Brick-Built Family probably have not hit their floor yet.

If you don’t want to check prices daily, set a free price alert on the set you want: you’ll automatically get a message as soon as a shop lowers the price. For a line as widely available as Bluey, that is the most relaxed route to the best deal.

Sources and method

Prices, RRPs, stock, set data and product images come from BricksDeal; for the selection we look at what people search for around LEGO Bluey, DUPLO Bluey and Bluey toys, and at the release dates of both waves (1 June 2025 and 1 June 2026, via the official LEGO announcements). The order is Dutch buying logic built on age suitability and gift value, not a collector-value prediction and not a sponsored list; no shop or manufacturer influences the ranking. Because prices move daily, check the set page on the day itself.

New on 1 June 2026

The second Bluey wave has landed

Three new sets extend the line with the Grannies, the school and a brick-built Heeler family for older fans. All three are already below RRP.

DUPLO

Bluey for toddlers aged 2 and 3

The DUPLO line is the safest pick under age 4: big bricks, recognisable scenes from the show and plenty of role play.

First real LEGO

The 4+ sets from the first wave

The June 2025 sets are made for preschoolers moving on from DUPLO: bigger base elements, simple build steps and the show's most famous locations.

Top 10

Best LEGO Bluey sets to buy right now

This ranking weighs current Dutch price data, RRP, age suitability, availability and how well each set captures the show: from toddler play set to a collectible for the whole family.

  1. Bluey's Family House
    Nº 01 · Editor pick Bluey

    Bluey's Family House

    The Heeler house is the set every Bluey fan asks for: all four family members, the famous veranda and rooms full of details from the show. With a third off RRP, the biggest 4+ set is also the obvious first pick.

    Why buy
    • All four Heelers as minifigures in one box
    • The most play value in the entire Bluey line
    • Currently well below RRP at multiple shops
    Watch out
    • Highest RRP of the 4+ sets
    • The build is quick; this set is about play
  2. Bluey's Family House with Memory Game
    DUPLO

    Bluey's Family House with Memory Game

    The Heeler house in DUPLO form, with a built-in memory game that makes the difference: this is not a building set but a game that happens to be LEGO. For toddlers who watch Bluey every day, this is the best big gift.

    Why buy
    • The memory game gives structure to play
    • Big DUPLO bricks, safe from age 2
    • The most recognisable location from the show
    Watch out
    • Price per piece is always higher with DUPLO
    • Discount is smaller than on the 4+ sets
  3. Brick-Built Bluey Family
    Bluey

    Brick-Built Bluey Family

    The surprise of the second wave: a buildable Heeler family without a 4+ label, and at 466 pieces the biggest Bluey set so far. This is the set for families where the parents secretly watch along just as eagerly.

    Why buy
    • First Bluey set with a real build challenge
    • Works as a display model and as a toy
    • Fresh from June 2026 and already below RRP
    Watch out
    • Too hard as a first set for a preschooler
    • Priced at the level of the Family House
  4. Bluey's Beach & Family Car Trip
    Bluey

    Bluey's Beach & Family Car Trip

    The Heelers' family car plus a beach day in one box. The middle of the 4+ line: more play scenes than the playground, more affordable than the house, and currently carrying a solid discount.

    Why buy
    • Car plus beach gives two play scenes in one set
    • Four figures, so the whole family travels along
    • Currently around a third below RRP
    Watch out
    • Small parts get lost quickly at the beach
    • Fewer expansion options than the house
  5. School with Rusty and Bluey
    Bluey

    School with Rusty and Bluey

    The school from the show, complete with the very first Rusty minifigure. New on 1 June 2026 and already sharply priced; for kids just starting school themselves, this is the most relatable set.

    Why buy
    • First set with Rusty, a fan favourite
    • The school theme matches a preschooler's world
    • New and already below RRP
    Watch out
    • More compact than the photos suggest
    • Wave 2 stock has not reached every shop yet
  6. Playground Fun with Bluey and Chloe
    Bluey

    Playground Fun with Bluey and Chloe

    The playground with slide, swing and four figures is the cheapest full 4+ set. As an introduction to real LEGO after DUPLO this is the natural starting point, and the current discount makes it a safe birthday gift.

    Why buy
    • Lowest entry price of the 4+ play sets
    • A playground invites free play
    • Widely stocked at Dutch shops
    Watch out
    • Limited build experience
    • Chloe is fun, but Bingo is missing from this box
  7. Ice Cream Trip with Bluey
    DUPLO

    Ice Cream Trip with Bluey

    Getting ice cream with Bluey and Bingo: a small DUPLO set that beats the whole line on discount. It currently sits around forty percent below RRP, making it the best small Bluey gift for a toddler.

    Why buy
    • Biggest current discount of all Bluey sets
    • The ice cream theme is a guaranteed hit with toddlers
    • Compact enough as a small gift
    Watch out
    • Few bricks; it is mostly a play scene
    • Quickly played out without other DUPLO around
  8. Grannies with Bingo and Bluey
    Bluey

    Grannies with Bingo and Bluey

    Bluey and Bingo dressed up as grannies Janet and Rita, mobility scooter included: the funniest set of the new wave and the cheapest entry into wave 2. Anyone who knows the Grannies episodes needs no convincing.

    Why buy
    • Lowest price of the entire 2026 wave
    • Humour that parents and kids both get
    • Easy to combine with the other 4+ sets
    Watch out
    • Small footprint, limited play scene
    • The joke is lost without knowing the episodes
  9. Pizza Girls with Muffin and Bluey
    DUPLO

    Pizza Girls with Muffin and Bluey

    The Pizza Girls episode as a DUPLO set, with Muffin in the lead role for the first time. New for June 2026; the price still has room to drop, but as a gift for a Muffin fan there is simply no alternative.

    Why buy
    • First set with Muffin at the centre
    • Pizza baking is a strong role-play theme
    • Combines well with the other DUPLO Bluey sets
    Watch out
    • Relatively expensive for the piece count
    • Still fresh, so the discount is limited
  10. Bluey Tea Party
    Bluey

    Bluey Tea Party

    Bluey's tea party as a polybag: the cheapest real Bluey item there is. Perfect as a little birthday extra, a shoe gift or a reward, and thin enough for the letterbox.

    Why buy
    • Lowest price of anything with Bluey on it
    • Fits through the letterbox
    • A fun add-on to the bigger sets
    Watch out
    • One figure and a handful of bricks
    • Not sold separately everywhere
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Frequently asked questions

What is the best LEGO Bluey set in 2026?

For most families Bluey's Family House is the best pick: all four Heelers, the show's most famous location and a solid current discount. For toddlers under 4, the DUPLO version with the memory game is the better option.

What age is LEGO Bluey suitable for?

The DUPLO Bluey sets are suitable from age 2. The regular Bluey sets carry a 4+ label with bigger base elements and simple build steps. Only the Brick-Built Bluey Family from 2026 aims higher: it targets kids from around 8 and collecting parents.

What is the difference between DUPLO Bluey and regular LEGO Bluey?

DUPLO uses big bricks with no choking hazard and focuses on role play for toddlers. The 4+ sets use normal LEGO bricks plus extra-large starter elements so preschoolers can build independently. Both lines have the Heeler house as their top set.

Which new LEGO Bluey sets came out in 2026?

Four new sets arrived on 1 June 2026: the Grannies with Bingo and Bluey, the school with Rusty, the Brick-Built Bluey Family and, in the DUPLO line, Pizza Girls with Muffin. All four are included in this guide.

Are there LEGO Bluey minifigures of every character?

Not yet. Bluey, Bingo, Bandit, Chilli, Chloe, Rusty and Muffin now exist as figures; classmates like Honey and Mackenzie are still missing. The granny versions of Bluey and Bingo from the Grannies set are the first dressed-up variants.

How much does a LEGO Bluey set cost?

The entry point is the Tea Party polybag at € 2.86. The 4+ play sets sit between € 13.72 and € 47.99, and the biggest DUPLO set currently costs € 46.90. Almost every set is below RRP right now.

Where can you buy LEGO Bluey in the Netherlands?

The line is stocked widely: Bol.com, Amazon.nl, LEGO.com, Coolshop, Alternate, Proshop and dozens of other shops carry the sets. Price differences per set run into the tens of percents, so comparing pays off — especially for the new 2026 wave.

Is LEGO Bluey a good gift for a 3-year-old?

Yes, as long as you pick the DUPLO line. The Ice Cream Trip is the safest small gift and the Family House with memory game the best big one. The 4+ sets work from the fourth birthday, possibly with a parent helping.

Should I buy now or wait for a lower price?

The wave 1 sets from 2025 are already well below RRP; outside promo periods they rarely drop much further. The 2026 sets are brand new and may still fall over the coming months. If in doubt, set a free price alert on the set and buy when the notification lands.